In today’s fiercely competitive legal landscape, attracting and retaining clients is not just important—it’s essential for survival. According to a survey of small firms from Thomson Reuters, client acquisition is the top area of concern, making it crucial for smaller and mid-sized law firms to stand out with every advantage they can. Inbound marketing has …
Inbound Marketing – Powerful Tool for Law Firm Success Read More »
The influence of online reviews is pervasive and crucial across various industries, including the legal sector. Recent data from Qualtrics XM reveals that 93 percent of individuals admit online reviews sway their decisions. This statistic underscores the paramount importance of reviews, particularly in critical decisions such as hiring a lawyer. In the legal industry, online …
A significant number of Americans live with a visual impairment. According to data provided by the Centers for Disease Control and Prevention (CDC), approximately 1 million people are legally blind and 3 million more have major visual impairments that cannot be corrected. With technological advances, law firm websites can still be accessible to people dealing …
ADA Compliance for Law Firm Websites: Your Complete Guide Read More »
Law firms need local SEO to get more business, just like all other local businesses that want to help people in their communities. You can’t make your message heard online if no one finds you when they look for your services. A crushing 97% of users rely on search engines to find a local business, …
Your law firm’s online presence is only as good as the quality of its website content. You know it’s a hyper-competitive industry, with a crowded mishmash of marketing strategies, all screaming for your prospects’ attention. That’s why it’s so important to build a website and content that gives you the best chance of attracting and …
Are You Letting a Bad Website Design Ruin Your Law Firm’s Marketing Efforts? Read More »
Law firms can leverage social networks for multiple purposes, from building brand awareness to recruiting new talent and educating a new generation of customers. Sure, it’s in your best interest not to focus on everything at once—not if you don’t want to blend into the crowd, at least. The secret to a successful social media …
The Ultimate Guide to Successful Social Media Strategy for Law Firms Read More »
Digital Presence as an Absolute Necessity Technology has and continues to evolve at an exponential rate, allowing people to communicate and collaborate with each other in ways that were unimaginable a decade ago. Many emerging and established businesses—including law firms—are leveraging online channels as part of their future-proofing strategy. With relationships now being built online, …
Law Firm Digital Marketing: An Essential Strategy Guide Read More »
Long gone are the days when your clients took to the Yellow Pages to look for lawyers and related services. Instead, research shows that 97% of customers now go to search engines to find local products and services they are interested in. This indicates that a robust digital marketing approach is no longer just an option but …
Law Firm SEO: How To Get More Traffic & Generate Leads Read More »
